How many campaigns go live while one is still being built?
Set the sliders to how your operation actually runs. The race and the yearly cost move with them.
Same window, both lanes. Published cycle time for a multi-channel programme is 10 to 15 business days from brief to live.
Manual cost
$174,240
With Revscope
$48,120
Annual savings
$126,120
Networks you run
The race is cycle time, brief to live. The cost row is a separate model: setup labor, creative production and tooling over twelve months, against the same year with Revscope at 15 minutes of setup and the $1,500 a month Growth price. Networks marked in build still cost you full manual setup on both sides, so selecting them lowers the savings rather than raising it.
6 inputs
Everything the model needs
Live
The race and the money move as you drag
No email
The number is never gated
Your figures
The manual side is what you entered
How to read it
- 01
Set your cycle time
How many business days a campaign takes today, from brief to live. Published benchmarks put a multi-channel programme at 10 to 15.
- 02
Watch the race
Both lanes run the same window, one full manual cycle from brief to live. Each dot leaving the right edge is a campaign going live.
- 03
Read the year
Setup labor, creative production and campaign tooling, costed for twelve months against the same twelve months with Revscope in place.
- 04
Check it against your accounts
Bring the number to a working session and we will build a campaign against accounts you name.
What the model assumes
Six assumptions sit behind the number. They are here so you can argue with them.
- Cycle time
- The race defaults to 12 business days brief to live, the midpoint of the 10 to 15 the Pedowitz Group publishes for multi-channel programmes. Drag it to whatever your team actually runs. Revscope's lane claims same day, which is a cycle time claim rather than a sustained daily rate.
- Setup time
- Revscope deploys to every live network in one workflow, benchmarked at 15 minutes rather than the five the marketing copy claims. A model that assumes the best case proves nothing.
- Subscription
- $1,500 a month, the Growth tier, which is the modal plan for teams this model is built for. The full price list is public on the pricing page.
- Network coverage
- LinkedIn Ads and Google Ads are live. Meta and X are in build, so selecting them keeps their full manual setup cost on both sides and lowers the savings figure rather than raising it.
- Creative spend
- Only the share of production Revscope actually replaces comes out, and only in proportion to the networks it runs today.
- What is not in here
- Media spend itself. This models the cost of getting a campaign built and live, not the budget that buys the impressions.
Built for
- Teams already spending on LinkedIn Ads or Google Ads every month
- Marketing leaders who own the paid budget line and have to defend it
- Anyone comparing a platform against an agency retainer or another hire
Not built for
- Teams who have not started running paid media yet
- Anyone looking for a media spend or CAC forecast, which this does not model
- Buyers who want a number without seeing the arithmetic behind it
Questions
Run the number against your own accounts
Twenty minutes. Name the accounts and we build the campaign, and you keep it either way.
Book a working session